Social Media Monday is delighted to have Chris Tompkins joining us to present at the March event, so we thought it would be a great idea to interview him in the lead up to the his 4500 mile flight from Florida to London.
-Can you tell us a little about your background, before Social Media?
Well, my background is steeped in international marketing – about 11 years worth give or take. From a young age I became intrigued with culture, how people communicate and, of course the media. This …
Social Media Monday is delighted to have Chris Tompkins joining us to present at the March event, so we thought it would be a great idea to interview him in the lead up to the his 4500 mile flight from Florida to London.
-Can you tell us a little about your background, before Social Media?
Well, my background is steeped in international marketing – about 11 years worth give or take. From a young age I became intrigued with culture, how people communicate and, of course the media. This …
Here at Keplar some of our recent advisory work has been for online community sites, helping them to improve their customer proposition while also growing their revenues. In the course of these projects we have started to develop a new technique for guiding the development of these sites which we call “value chain mapping” – a technique that works to improve the way community sites serve their community whilst simultaneously growing their revenue. This blog post aims to explain this technique – articulating the theory but also providing practical advice …
Thanks again to Shannon for her excellent presentation at Decembers Social Media Monday event, Enclosed is her presentation deck and those links that we were scribbling down at the end.
“What the hell is going on?”
“A practical approach that clearly illustrates what Social Media Marketing is, how to successfully play in this space and the stats and trends that define it. The last few slides are full of useful resources as voted on by your peers.”
Thanks to Shannon Boudjema for contributing the presentation.